Logo Design.
Unfading Press is an upcoming christian stationary and merchandise brand. The client is in the early stages of exploring their brand's visual direction as they develop their products.
They reach out to me to create them a timeless and sophisticated logo that could complement their visuals no matter what direction they take.
I create a simple wordmark and logo that combines the idea of a book and unfading sunset. The clarity of the design allows it to work on its own can grow with the brand into any visual direction. Careful attention was paid to kerning and the design of the lines to ensure they would work on a variety of materials and print process.